NOIR & OAK
NOIR & OAK
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Made With Intention.Finished With Restraint.

NOIR & OAK was created around a simple idea: chocolate and gourmet snacking should feel considered from the first flavour to the final presentation.

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Midnight Velvet dark chocolate in the NOIR & OAK campaign

A better product comes first.

NOIR & OAK began with the belief that premium food should earn its place through the product itself.

Flavour. Texture. Balance. Presentation.

Everything else should support those four things.

We do not begin with decoration and work backwards. Each product starts with a clear flavour idea, then the packaging and campaign are developed around that experience.

Six worlds. One considered collection.

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03

Café Noir

Coffee and dark chocolate in a warmer, deeper expression.

Café Noir
NOIR & OAK Café Noir
04

Noir Crunch

Dark chocolate, mineral salt and a more textured finish.

Noir Crunch
NOIR & OAK Noir Crunch
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Four things matter in every release.

  1. 01

    Flavour

    Every product should have a clear identity from the first bite.

  2. 02

    Texture

    Chocolate, crunch, seasoning and the underlying product should work together—not compete.

  3. 03

    Balance

    Sweet, bitter, salty, roasted and savoury notes are considered as part of one complete experience.

  4. 04

    Presentation

    The pack should protect the product and make opening it feel considered.

Find your flavour world.

NOIR & OAK Midnight Velvet

Deep, refined and unmistakably dark.

Nothing is added just to make the product look premium.

Abstract detail from the Midnight Velvet product campaign

A release should make sense at every level. Each decision supports the flavour, the product and the experience.

  1. 01

    Idea

    Begin with a clear reason for the product to exist.

  2. 02

    Flavour

    Give every release a distinct and balanced identity.

  3. 03

    Finish

    Consider how texture and flavour come together.

  4. 04

    Presentation

    Let the packaging and photography express what is inside.

NOIR & OAK Crystal Salted and French Onion packaging with antique gold lids

Designed around what is inside.

Packaging is part of the experience, but it should never become more important than the product.

  1. 01Protect the product.
  2. 02Make the flavour recognisable.
  3. 03Create a distinctive NOIR & OAK identity.
  4. 04Make it suitable for self-purchase and gifting.

Made to be remembered for the product.

Not because it was louder.

Not because it was more complicated.

Because the flavour, presentation and experience felt considered.

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